PAULI_B © 2025PAULI_B © 2025Discipline One — Ink & Vision
High-CTR YouTube thumbnails designed to increase clicks and grow your channel — plus the branding, print and illustration work that shares the same eye for hierarchy, contrast and emotion.
Flagship Work
Before, after, and the specific reasoning behind every change.
The Difference
Expressions that read clearly even at thumbnail size, on a phone screen.
One clear focal point instead of three things competing for attention.
Contrast and color used deliberately, so the eye lands where it should.
Designed and checked at the size most viewers will actually see it.
Every choice is judged against one question: does this earn the click — not just look good.
Perfect For
Also Available
Upload your graphics via the Admin Panel under the Graphics category.
Toolkit
Methodology
Watch the video, study the channel's audience, and see what similar thumbnails are already competing for the click.
Multiple concepts explored — different focal points, expressions and compositions — before picking a direction.
Collaborative feedback loops. Iteration until contrast, hierarchy and emotion all land.
Final thumbnail delivered at the correct dimensions — ready to upload the moment your video goes live.
What You Can Expect
Original thumbnails, made for your video — not a recycled template
No AI-generated shortcuts — every thumbnail is hand-designed
Fast, clear communication throughout
Designed and checked for mobile viewing
Revisions until you're happy with the result
Before You Reach Out
Most single thumbnails are delivered within 24–48 hours. Rush requests are possible — just mention your deadline when you reach out.
Depends on the scope — a one-off thumbnail vs. an ongoing channel package price differently. Send your channel and I'll give you a straight number, not a vague range.
Revisions continue until you're genuinely happy with it — not capped at an arbitrary number.
Final thumbnails are delivered at YouTube's correct dimensions, in whatever format you need (PNG/JPG), ready to upload.
Yes — channel size doesn't change how seriously your thumbnails are treated.
Word of Mouth
A Free Thumbnail Review is a 10-minute look at your current thumbnails — what's working, what's costing you clicks, and what I'd change. No commitment.